Firmness guide
Firm vs soft pillow: which should you choose?
Firmness affects how much the pillow compresses, which means it changes effective loft as well as feel.
A firmer pillow may suit you if
- You dislike sinking deeply into fill.
- You want a stable sleeping surface.
- You need the pillow to retain more height under load.
A softer pillow may suit you if
- You like a plush, moldable feel.
- You frequently reshape your pillow.
- You prefer more compression.
Do not judge firmness separately from height. A tall soft pillow and a tall firm pillow may behave very differently.